If you manage a local healthcare organization, you know how vital positive online reviews are to the success of your practice. Search engine optimization, known as SEO, greatly affects how your practice appears in search results, thereby impacting the decisions of potential patients. One of the most popular sites for local reviews is Google My Business. The site works by factoring in the number of times people mention your practice online and translates that into higher search results and better […]
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We are always excited to work with the great folks at Washington Kids in Transition. Most recently we had the opportunity to turn their website design into reality. We worked with the team to take the design from PDF to Live including integrating their donation button with their banking. Head on over to their website to see the great work they do and get involved with Washington Kids in Transition
When you think about website accessibility, your first thoughts may spark with images of your prospects and customers engaging with you via mobile devices. “Ha!,” you chuckle, “you’ve made sure your website and social media platforms were mobily accessible years ago…” But in this case, we’re not talking about mobile accessibility; we’re talking about the Americans with Disabilities Act (ADA) version as it applies to website and online marketing. Your Website is Considered a Public Accommodation The ADA was created […]
With a global pandemic winding down, the Black Lives Matter movement still in focus, and LGBTQ+ hate speech increasing across social platforms your company should take the opportunity to take a painfully honest look at where your advertising dollars are spent, and who/what benefits from receiving them. After multiple advertising boycotts against Facebook it is probably time for your business or company think about what it stands for. Major brands – and we mean major – pulled or significantly cut advertising […]
If you haven’t already, you’re bound to have questions about how landing pages fit into your digital marketing strategy. Developing a landing page sounds like a simple task, and it can be, but we want to stress that landing pages are vitally important to lead conversion.