The Oxford comma(no grimacing yet), also known as the serial comma, is a comma used before the final item in a list of three or more items. For example, in the sentence “I love reading, writing, and dancing,” the Oxford comma is the comma after “writing.” Its use has been a topic of debate among writers, editors, and grammarians for years. Time to take a look at the arguments for and against using the Oxford comma, and offer some guidance […]
With a global pandemic winding down, the Black Lives Matter movement still in focus, and LGBTQ+ hate speech increasing across social platforms your company should take the opportunity to take a painfully honest look at where your advertising dollars are spent, and who/what benefits from receiving them. After multiple advertising boycotts against Facebook it is probably time for your business or company think about what it stands for. Major brands – and we mean major – pulled or significantly cut advertising […]
If you haven’t already, you’re bound to have questions about how landing pages fit into your digital marketing strategy. Developing a landing page sounds like a simple task, and it can be, but we want to stress that landing pages are vitally important to lead conversion.
With the rise of virtual events as a result of COVID-19, here is a checklist of all the different types of engagement opportunities you have to promote your in-person event online.
Use Video in Your Marketing Campaigns