Why Your Company Needs A Professionally Designed And Built Website
It’s not about your website simply looking clean and having good, useful content; it needs to look contemporary/on-brand, work smoothly, allow users to easily find what they’re looking for and do what you want them to do. Most importantly – users need to quickly understand who you are, what you offer and why they should stay on your site – in less than 10 seconds.
Your website needs to load quickly, be SEO (search-engine) friendly, simple for your team to update, and responsive to whatever kind of device users are viewing from (desktop or mobile). You need great content – including blogs and video – that gives you a voice to position yourselves as the leaders you are in your industry and engage with your target audience. And, you need landing pages and Calls-to-Actions (CTAs) to drive potential leads as well as online sales.
How We Will Design & Build Your Company’s Website
- Discovery and Research: This helps us understand the your brand, target audience, and business objectives.
- Information architecture and sitemap creation: Our dev. team will map out the structure and content of the website.
- Design: Our designers will create the visual look and feel of your website around your brand identity this process includes the layout, color scheme, typography, and imagery that incorporates your brand standards.
- Content Creation and Optimization: The KDMC content team will write copy, create images & videos, and other multimedia assets that align with the your brand and messaging.
- Search Engine Optimization (SEO): Our SEO team ensures that your website is optimized for search engines so it is easy for Google and Bing to find your website and index its valuable content. We will do keyword research, on-page optimization, and technical optimization as the site is built.
- User Experience (UX) Design: KDMC believes that UX is an essential element of all website creation. This is why we have a UX professional on our team to ensure that the website is intuitive and easy to navigate for new and current users. This includes ensuring that it is accessible under ADA guidelines.
- Quality Assurance (QA) & Testing: Before we turn your site over to your digital team we test your new website to ensure full functionality and that it performs well across all devices and browsers.
- Launch and Deployment: We will take your website from development stage and make it live and accessible to the public.
- Ongoing Maintenance and Updates: If you choose to have KDMC manage your website after it has been completed our team will ensure the website stays up to date, secure, and optimized for performance.
The Top Outcomes From A Professionally Designed And Built Website
- Establish a Professional Online Presence: A professionally designed website gives your company a professional look and feel, which can help you establish credibility and trust with potential customers.
- Reach a Wider Audience: Having a website allows you to reach a larger audience beyond your local area, which can help you expand your customer base.
- Increase Visibility and Discoverability: A well-designed website with good SEO practices can help you rank higher in search engine results, making it easier for people to find your business online.
- Showcase Products and Services: Your website is an excellent platform to showcase your products and services, providing potential customers with a detailed description of what you offer.
- Provide Better Customer Service: A website can offer a variety of customer service features, such as a FAQ section, a contact form, and chat support, making it easier for customers to get in touch with you.
- Build Customer/Client Trust: A professionally designed website can help build trust with potential customers, by providing accurate information about your business, testimonials from satisfied customers, and security features to protect customer information.
- Stand Out from the Competition: A well-designed website can help you stand out from your competition and create a unique brand image for your business.