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KDMC

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KDMC Marketing Articles & Thoughts

Marketing resources for business owners. Have a question? Contact Us!

September 9, 2020 by Jane Pruitt

September 9, 2020Jane Pruitt

Is Your Website Truly Accessible? Find Out With Our 5-Point ADA-Compliant Checklist

When you think about website accessibility, your first thoughts may spark with images of your prospects and customers engaging with you via mobile devices. “Ha!,” you chuckle, “you’ve made sure your website and social media platforms were mobily accessible years ago…” But in this case, we’re not talking about mobile accessibility; we’re talking about the Americans with Disabilities Act (ADA) version as it applies to website and online marketing. Your Website is Considered a Public Accommodation The ADA was created […]

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August 20, 2020 by Team KDMC

August 20, 2020Team KDMC

Reconsidering Facebook: How To Pick a Social Media Platform for Advertising

With a global pandemic winding down, the Black Lives Matter movement still in focus, and LGBTQ+ hate speech increasing across social platforms your company should take the opportunity to take a painfully honest look at where your advertising dollars are spent, and who/what benefits from receiving them. After multiple advertising boycotts against Facebook it is probably time for your business or company think about what it stands for. Major brands – and we mean major – pulled or significantly cut advertising […]

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August 3, 2020 by Team KDMC

August 3, 2020Team KDMC

What is a Landing Page and Why is it Important?

If you haven’t already, you’re bound to have questions about how landing pages fit into your digital marketing strategy. Developing a landing page sounds like a simple task, and it can be, but we want to stress that landing pages are vitally important to lead conversion.

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July 6, 2020 by Team KDMC

July 6, 2020Team KDMC

Moving Your In-Person Event Online

With the rise of virtual events as a result of COVID-19, here is a checklist of all the different types of engagement opportunities you have to promote your in-person event online.

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June 20, 2019 by Team KDMC

June 20, 2019Team KDMC

Igniting Your Marketing Campaigns With Video

Use Video in Your Marketing Campaigns

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