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Healthcare marketing

Healthcare SEO from KDMC

Healthcare Marketing SEO

March 22, 2023Sean Johnson

Healthcare Marketing: Increase Your Marketing ROI With SEO

Marketing in the healthcare industry has evolved significantly over the years. One significant change is the utilization of Search Engine Optimization (SEO) as a key strategy for healthcare providers to attract and retain patients. The primary reason SEO has become important to providers and practitioners is that SEO is exceptionally cost effective, particularly over time. By improving the visibility and ranking of a website in Search Engine Results Pages (SERPs) for specific topics, keywords, and phrases, healthcare providers will see […]

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Patient Acquisition at KDMC

Healthcare Marketing

March 15, 2023Sean Johnson

Healthcare Marketing: Digital Strategies for Patient Acquisition

The healthcare industry has undergone a significant transformation in recent years and marketing for healthcare providers is no exception to this evolution. Gone are the days of relying solely on word-of-mouth referrals and traditional advertising channels. In the 21st century, healthcare providers must embrace a range of digital marketing strategies to attract and retain patients. To effectively market healthcare services, providers must take into account the unique needs of the industry, including privacy concerns and the importance of building trust […]

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An illustration of three mobile phones showing 1-5 stars in reviews for healthcare practices and doctors.

Reviews SEO

November 2, 2022Sean Johnson

Healthcare Marketing: How SEO Influences Local Reviews

If you manage a local healthcare organization, you know how vital positive online reviews are to the success of your practice. Search engine optimization, known as SEO, greatly affects how your practice appears in search results, thereby impacting the decisions of potential patients. One of the most popular sites for local reviews is Google My Business. The site works by factoring in the number of times people mention your practice online and translates that into higher search results and better […]

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Healthcare Marketing Social Media

June 5, 2018Team KDMC

Healthcare Marketing: Why Instagram Is The New Hot Social Media Platform For Healthcare Practices

Many health care practices now understand the value of social media. They may have their own Facebook pages but Instagram also enables healthcare providers the opportunity to instantly – and at times better – connect with their target audience, as well as attract new patients.

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