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KDMC Marketing Articles & Thoughts

Marketing resources for business owners. Have a question? Contact Us!
Online Business Profile

July 25, 2016 by Jane Pruitt

July 25, 2016Jane Pruitt

8 Helpful Hints for Writing an Online Business Profile

Businesses have a myriad of opportunities to publicize themselves through online directories such as Google My Business, LinkedIn, and Facebook.  If you belong to a professional association or group you may also have an opportunity to feature your business in their directory. The best business (or company) profiles contain a concise description of your business that is designed to capture the attention of potential customers. A well-written profile will provide all the necessary information about your business while reflecting your […]

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Glamorous Cell Phone

November 14, 2015 by Team KDMC

November 14, 2015Team KDMC

10 Industries That Can Use SMS Marketing To Help Increase Business

Most adult consumers carry a smartphone with them nearly 24-hours a day, SMS marketing (aka “text messages”) are a great way to engage your audience, providing them with useful information, special offers, and other opportunities at just the right time. The key is to use SMS power wisely so you see a return on your investment without being annoying or intrusive. Nearly every industry can successfully use SMS marketing to expand their customer service, attract genuine leads, and build their brand. To […]

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Align Your Sales And Marketing Teams

May 27, 2015 by David Kaufer

May 27, 2015David Kaufer

6 Tips And 5 Strategies That Will Align Your Sales and Marketing Teams

Welcome to a wild ride full of twists and turns on a journey that will end with the harmonious alignment of your sales and marketing teams. The two teams reside on the same side of the same coin and must work together to achieve their shared goals. However, aligning these two teams can be challenging. On this quest for enlightenment we will provide tips and strategies for creating a harmonious relationship between sales and marketing, including congruence as to how […]

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Green Four Leaf Clover KDMc

May 6, 2015 by Team KDMC

May 6, 2015Team KDMC

Does Luck Play a Role In Your Sales Success? New Research Suggests it Does

Luck is often considered an external factor that we cannot control, and sales professionals often attribute success to luck when they cannot pinpoint specific actions that led to positive outcomes. However, recent research suggests that luck in sales is not just a random external factor but can be managed to improve performance and competitiveness. In this article, we will discuss two perspectives on the role of luck in sales, and how understanding luck can impact your sales success. The Role […]

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Content King

March 2, 2015 by David Kaufer

March 2, 2015David Kaufer

Content Strategy, Creation, & SEO: Less Expensive And More Effective

Content creation has become a vital aspect of modern marketing strategies. As businesses continue to compete in a crowded digital landscape, the importance of creating engaging, informative, and valuable content has never been higher. However, some may question the importance of content in today’s world, with so much noise and competition online. In this article, we will explore the significance of content and why it remains king in today’s marketing world. The Data On Content Marketing Your company relies heavily […]

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