Fertility Care Digital Marketing
Grow your practice with marketing strategies that build trust, attract new patients, and nurture relationships.
Your clients are on one of the most tender and personal journeys of their lifetime, and that inspires us to go the extra mile, connecting the heart of your practice to the soul of your prospective patients’ stories.
As a practice manager or leader of your organization’s marketing campaign, you’re faced with navigating this process without losing sight of multiple stakeholders.
Fortunately, KDMC is here to walk alongside you until your vision comes to life! We’re ready to discuss how our healthcare digital marketing expertise and services will revamp your online presence so you can strengthen your brand’s image among current, potential AND future patients!
Fertility Branding & Website Development
What makes your fertility center unique? That’s the essential truth from which we’ll develop your brand and online personality. It’s not enough to boast that you’re “the best fertility center in City X” anymore. It’s time to differentiate yourself from the clinics in your region based on niche focuses, attributes, or statistics.
Are you pioneers in the field of reproductive immunology? Is your team proud of its treatment statistics for patients with unexplained or secondary infertility? Is your center the go-to fertility practice for the local LGBTQ+ community? We’re here to share your success stories and develop a website that showcases the things that make your physicians and staff so special.
KDMC helps fertility centers like yours redesign outdated websites, and we can also take over an existing website to ensure the content remains up-to-date. Our experienced attention to your website, content development, and blogs means your fertility practice remains consistently relevant in search engine results.
Content has been “King” for quite some time, and your content around infertility/fertility issues and treatments matters more than ever before. Individuals and couples surrendering to potential infertility, or looking for a new fertility specialist to treat existing infertility factors, want to know and feel who you are before they make contact.
Our content creators have backgrounds in healthcare. They transform the most clinical information into digestible, heartfelt bites that make prospects want to get to know you better as they learn more about your unique voice in the fertility treatment arena.
The KDMC team optimizes content to align with your preferred keywords and search phrases without sacrificing tone, style, professionalism. And, we do this through the filter of your reader’s understandable sensitivities and tender experiences at each stage of their fertility journey.
Having a hard time connecting the dots between your fertility practice, new digital content, and the spectrum of active social media accounts? We get it. Yet, communication across relevant social media platforms is the most effective and personalized way to communicate with prospects and patients.
KDMC has been leveraging social media relationships for our clients since 2008. That longevity allows us to develop and showcase your brand’s authentic voice while simultaneously sharing your fertility center’s new content and building a community of loyal followers.
Family-Building Experts of the Digital Sort
Believe it or not, your industry is not all that different than ours. While you use innovative scientific approaches and solutions to support family building through fertility treatments, our agency uses digital branding and marketing expertise to help fertility centers build and grow a connected family of prospective, current, and satisfied patients.
We love being a part of your clients’ family-building journey, and we look forward to showing you what we do.
When you work with KDMC, we will help you explore the path that patients take today in selecting doctors and healthcare practices – and how they are using digital technology in nearly every step of their process.
Our healthcare marketing practices include:
- Ensuring your website makes a great first impression, especially on mobile devices
- Monitoring online review sites daily and alerting you to potential issues.
- Launching and managing a proactive program to encourage positive reviews.
- Using tools to gain more control of online listings
- Embracing and learning from patient input
- Developing content that provides educational opportunities for patients as well as optimizing your search engine results
- Using social media to share content and build your reputation.