The Challenge
Our Solution
Create a New Logo
The first step was to improve the online presance and provide potential subscribers a better understanding of the forecaster and its contents. KDMC worked with the team @ PSEF to design a logo specific to the newsletter and to be used on the new website.
Create a New Website
KDMC designed and developed a new WordPress website using the colors identified in the development of the logo and brand guidelines.
Email Communication Templates
In addition, KDMC developed several Newsletter templates to send notifications to subscribers and interested contacts.
Create a Podcast
The KDMC team worked with PSEF to start a Podcast “After Office Hours with the PSEF” with a plan to use the podcast to introduce the people behind the newsletter and provide a glimpse of the content available in the Forecaster Newsletter.
Puget Sound Economic Forecaster hired KDMC as its marketing partner to help us build a new website and digital marketing programs. They continue to maintain our website and helped us launch and produce our podcast and assist with creating social media posts. Most recently, KDMC has worked with us to launch our first social media ad campaign from which we have seen strong, positive results. We appreciate the expertise and knowledge that David and his team bring to our marketing programs.
