How Small Business Can Use Gift Card Sales During COVID-19
Gift Card sales are a great way to generate cash and stay top-of-mind for your customers.
digital marketing
Benefits of using Videos as your Marketing Strategy
Benefits of using Videos as your Marketing Strategy
Recession Proof Your Business With Video Content Marketing in 2020
2020 is quickly approaching and with it will bring a new presidential election as well as the strong potential of a recession (according to many economists). Forward thinking businesses realize that this means implementing a strong digital marketing strategy and program has never been more important. But the question is, with so many different digital marketing tactics and tools to choose from, which is best for you in the new decade? Well, let’s take a look at some statistics before […]
8 Interesting Online Brand-Building Tips for 2018 (video)
Quick video sharing online brand-building tips for small businesses & healthcare practices
10 Mobile Marketing Trends to Watch in 2017
Hardline mobile marketing hasn’t quite taken off in the marketing world as it was often predicted to do so years ago. There are a few contributing factors to this, including the general slow adoption of new marketing strategies by most companies and individuals, a sometimes difficult-to-define ROI, and the overall attention span of companies and consumers when it comes to the next big thing. It’s the reason why, according to James A. Martin of CIO, the interest in mobile apps is fading. […]
Email Marketing, Email Open and Click-Through Rates: Benchmarks by Vertical
It’s a question we’ve all wondered (or have been asked by our managers and clients): are these open and click-through rates good? It’s always tricky to answer because we all know there are many variables in email marketing – including the industry, timing and content. But at last there is a study that at last provides some email success rate metrics for marketers and businesses. Email Marketing – Education, retail, and computer hardware/electronics are the best-performing verticals in email marketing, […]
