Clients ask us all the time; How can I improve my SEO?
There’s no simple answer to this question. There are plenty of tools and strategies to improve your SEO, including social media, on-page website optimization focused on meta information, and external link building strategies.
But the one strategy we consistently go back to is content marketing.
Sounds simple enough right? Create some good content, and let the web visitors and leads roll in.
In reality, creating great content while optimizing it for search queries is really difficult. It’s why you dont see an abudance of great content strategies. If it were so easy, it wouldn’t work as well.
What’s often missed about SEO is that goes hand-in-hand with content marketing. Content is king for a reason. If you really want to have a killer SEO strategy, you have to prioritize content marketing.
Interested to learn more about why SEO is all about content marketing? Check out the link below courtesy of Kissmetrics.
Read the full article at: blog.kissmetrics.com