Social media “hubs” for brands feature aggregated content from a brand’s various social media accounts. But as the number of these social media outlets increases, it’s become a valuable, if not necessary, tool. Some brands obviously do it better than others. You can tell immediately if they are sharing the same message or content across multiple platforms – so then what’s the point? Check out these brands that are doing it right.
Social content curation and social content creation are often the core to many brands’ social networking efforts. Curating and sharing useful content associates the topics with the brand and creates an affinity for the brand as what I like to call, “the best answer” for their areas of focus. Growing social participation is motivating many…
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