Whether just getting started with the popular social media platform or looking to expand their presence on Twitter, there are steps businesses can take to attract new leads and customers.
Twitter returned to the spotlight with last week’s announcement that the popular (and still growing) social media network would file an IPO. Although it has become commonplace to use Twitter as part of an integrated communications and digital marketing program, many companies still are struggling with the concept of actually using Twitter to attract new leads and customers.
Whether a business is just getting started with social media marketing or has been utilizing Twitter for years, they now have a new resource at their disposal. Seattle digital marketing agency Kaufer DMC today released a new eBook, “How to Use Twitter to Attract Customers” – designed to serve as a tour guide for companies looking to set up or tweak a successful Twitter strategy to generate more business.
“Companies and community managers sometimes struggle with their Twitter strategy and presences,” said David Kaufer, founder and chief dynamic officer at Kaufer DMC. “Our free eBook helps companies better understand the potential of Twitter as a business tool and provides valuable insights and tips that sometimes take years to learn through trial and error.”
To learn how to optimize Twitter to generate leads and sales, download the eBook.
Kaufer DMC has created a number of online resources that provide small-to-medium businesses (SMBs) and healthcare practices with the information and tools to build inbound digital marketing programs that increase website traffic and generate more customer leads. The “Brain Food” covers a range of topics that are helpful to marketers and small business owners, including:
- 50 Internet Healthcare Facts and Statistics
- The Essential Step-By-Step Guide To Internet Marketing
- How to Create an Effective Inbound Marketing Campaign
- 10 Internet Marketing Tips to Increase Sales Leads
- How to Blog to Attract New Customers
- The Social Media Tune-Up